Las Vegas is a unique city in that it is far more transient than other cities of proportional size. Our residents tend to move around more often than others, and also tend to come and go from the city more like tourists than in other areas of the country where they put down more permanent roots and stay for lengthy periods of time. While there is certainly nothing wrong with this way of life, it does effect the ways that we gather recommendations on service oriented businesses like doctors, veterinarians and dentists. In our city, neighbors do not get to know each other the ways that they do in other communities, and in many cases neighbors will go years without ever speaking to one another. In other areas, you will generally get a recommendation for services like these from your neighbors or co-workers, but when you are looking for a Las Vegas dentist you will probably be consulting the internet to make your decision! The reviews that are on websites like Yelp and Insider Pages provide people with the knowledge that they need to feel comfortable making a choice of a dentist in Las Vegas, which is both convenient and informational.
Since Las Vegas tends to be more individualistic in the ways that communities interact, and as a result the typical lines of communication that have been established that would get a local dentist new business are not as much of a factor here, dentists must rely on good online reputations in order to make those same types of recommendations happen. A person who is new to the area and in need of setting up crucial services like doctors and dentists for their family is just as likely to trust a review that they read online as they are to trust the recommendation of their neighbors, simply out of the need to acquire the services and the lack of time or desire to do the research and ask people for their opinions. One of the main problems with online research, however, is the propensity for people to leave negative reviews for more than positive ones. As a matter of fact, a person is almost ten times more likely to leave a bad review on social media than a good one, making even the best Las Vegas dentists sometimes appear as though they are not as caring as they really are. This unfortunate circumstance makes the entire process of trusting online reviews quite dangerous, and is why most professionals would suggest that you take those reviews that you read with a grain of salt.
Well if a person is new to the area and is looking for services, where can they find out the information if they shouldn't expressly trust online reviews? The answer is old fashioned, just go out and ask people. If you have a co-worker that seems nice, there is nothing wrong with saying "I am new to Las Vegas, who is a good dentist around here?" Sometimes, you might even make a new friend.